PROJECT
KUSKOP
THE BRIEF
KUSKOP is a Malaysian government ministry dedicated to empowering entrepreneurs, strengthening cooperatives, and supporting the growth of small and medium-sized enterprises (SMEs). Through various development programmes, financial assistance, and business support initiatives, KUSKOP plays an important role in fostering entrepreneurship and driving Malaysia’s economic growth.
YEAR
2025
COUNTRY
Kuala Lumpur
SERVICES
Awareness
THE CLIENT
Jonas Weber
Design Lead, KUSKOP
The motion language made the brand feel alive while still being practical for product teams to use.
